More young Australians are rethinking how they manage their periods, with Gen Z leading a quiet shift away from traditional products like pads and tampons. What’s taking their place? A wave of reusable options that offer comfort, confidence and sustainability.
Disposable menstrual products have been the norm for decades. But their environmental impact, combined with rising costs and questions around safety, has sparked growing interest in alternatives like menstrual discs, period underwear, and reusable pads.
A New Era of Period Care
Period waste is a big problem. Every year, millions of tampons and pads end up in landfills and waterways. Most are made with plastic and treated with chemicals. They can take hundreds of years to break down. And for many young people, that’s no longer acceptable.
Reusable products are changing the way people think about their cycle. Gen Z isn’t just searching for affordable options. They want products that are better for their bodies and the planet.
The Rise of the Menstrual Disc
Among the most talked-about innovations is the menstrual disc. Unlike a cup, which sits lower in the vaginal canal, a menstrual disc sits high in the fornix. It collects rather than absorbs menstrual fluid, and offers longer wear time, more capacity, and a discreet fit.
One standout option in Australia is my mimi. Known for its comfort and accessibility, my mimi was awarded Best Sustainable Period Care Solution in Australia 2025. It’s designed for everyday use, whether you’re at school, in the office or swimming laps.
The my mimi reusable menstrual disc comes in two sizes:
* Small (32ml): ideal for users under 30 or those who haven’t given birth
* Large (61ml): suited for those over 30, who’ve delivered vaginally, or have heavier flows
Each disc includes a loop tab for easy removal, helping to reduce mess and stress. It’s especially popular with first-time users and people with a low cervix. Retailing under $50 and lasting up to five years, it works out to around 83 cents per month. That’s significantly more cost-effective than buying tampons or pads month after month.
Menstrual Disc Benefits Beyond Savings
The appeal goes beyond cost. Users praise the disc’s comfort, especially during activities like exercise or swimming. It can be worn for up to 12 hours, including overnight, and even during sex. For those wondering ‘can you have sex while wearing a menstrual disc?’ – the answer is yes.
This makes it a smart choice for people looking for a menstrual disc that stays in place during exercise, suits a low cervix, or is compatible with an IUD. In fact, many users report less irritation and fewer leaks compared to tampons.
Not All Products Are Created Equal
As reusable products grow in popularity, new brands are entering the market rapidly. But not all are trustworthy. Some claim to use “FDA-grade silicone” without actually being FDA registered. Others aren’t listed with the TGA in Australia. This lack of regulation poses risks.
To stay safe, choose menstrual disc brands that are:
* TGA-compliant (Australia)
* FDA-registered (USA)
* Sold through trusted retailers like Chemist Warehouse or Amazon
my mimi ticks all of these boxes and is a trusted brand with thousands of customers across Australia and beyond.
Why Gen Z Is Leading the Change
Today’s teens and young adults are more informed than ever. They talk openly about periods, read labels, and ask questions. They’re challenging brands to do better. For many, sustainable period care is an easy first step towards living with more intention.
Social media is also fuelling the shift. Platforms like TikTok and Instagram are filled with honest reviews, how-to guides on how to insert a menstrual disc correctly, and tips for removing one without mess. It’s a supportive, no-shame environment where people are learning from each other.
A Growing Market of Reusables
Aside from menstrual discs, period underwear and cloth pads are gaining popularity. They offer comfort, ease and can be reused for years. But discs are quickly becoming the go-to for people who want a high-capacity, low-fuss solution.
From people with heavy flows to those seeking the best menstrual disc for beginners, reusable options like my mimi are giving people more choice and more control.
Final Thoughts
Reusable period products are not a fad. They represent a genuine shift in how younger generations are choosing to care for themselves and the environment. Products like the my mimi menstrual disc offer a safe, affordable, and sustainable option that many Australians are already embracing.
As awareness grows, more people are making the switch. And with smart design, medical-grade materials, and wide availability, it’s easy to see why reusable menstrual discs are on track to replace traditional products for good.
For those ready to explore an eco-friendly menstrual disc purchase, my mimi is available online, on Amazon, and through Chemist Warehouse nationwide.